Kylie Jenner — The Media Personality Who Built a Beauty Empire
The story of a reality-TV star turned entrepreneur — from Keeping Up with the Kardashians to founding Kylie Cosmetics, one of the most talked-about beauty brands of its era.

Kylie Jenner is an American media personality, socialite, and businesswoman who turned early reality-television fame into a global cosmetics brand. As the founder of Kylie Cosmetics, she became one of the most influential young entrepreneurs in the beauty industry. This is the complete, verified timeline of Kylie Jenner.
Milestones
Kylie Jenner is born.
Jenner appears on reality TV.
Jenner starts her beauty company.
The brand launches its first product.
The brand takes its lasting name.
Jenner sells a majority stake and expands.
A new reality series begins.
- August 10, 1997Born in Los Angeles
Kylie Jenner is born.
- 2007Keeping Up with the Kardashians
Jenner appears on reality TV.
- 2014Founding of Kylie Cosmetics
Jenner starts her beauty company.
- November 30, 2015The First Lip Kits
The brand launches its first product.
- 2016Renamed Kylie Cosmetics
The brand takes its lasting name.
- 2019Coty Deal and Kylie Skin
Jenner sells a majority stake and expands.
- 2022The Kardashians
A new reality series begins.
Explore this story
Kylie Jenner is an American media personality, socialite, and businesswoman best known for her role on reality television and for founding the cosmetics company Kylie Cosmetics.
Born in Los Angeles in 1997, she grew up in the public eye as part of the Kardashian-Jenner family, appearing on the reality series Keeping Up with the Kardashians from a young age. She later leveraged her enormous social-media following to build a beauty brand.
From a child on reality TV to the founder of a major cosmetics company, her rise reflects the growing power of social media in modern business. This timeline traces her journey with major dates and facts cross-checked against authoritative sources.
- August 10, 1997Born in Los Angeles
Kylie Jenner is born.
Kylie Kristen Jenner was born on August 10, 1997, in Los Angeles, California, U.S., into the Kardashian-Jenner family.
The birth of a future entrepreneur and media personality.
She grew up surrounded by a family that would become a media phenomenon.
- 2007Keeping Up with the Kardashians
Jenner appears on reality TV.
Beginning in 2007, Jenner appeared on the E! reality television series Keeping Up with the Kardashians, growing up on screen.
Introduced her to a national and global audience from childhood.
The show ran until 2021.
- 2014Founding of Kylie Cosmetics
Jenner starts her beauty company.
In 2014, Jenner founded the cosmetics company that was initially known as Lip Kit by Kylie.
Marked the beginning of her transformation from TV personality to entrepreneur.
The company would later be renamed Kylie Cosmetics.
- November 30, 2015The First Lip Kits
The brand launches its first product.
The company began selling Kylie Lip Kits—a liquid lipstick and lip liner set—on November 30, 2015.
The launch drove enormous early demand and put the brand on the map.
The lip kits were reported to sell out extremely quickly.
- 2016Renamed Kylie Cosmetics
The brand takes its lasting name.
In 2016, the company—formerly Lip Kit by Kylie—was renamed Kylie Cosmetics.
Established the brand identity that would expand into a full cosmetics line.
The brand expanded well beyond its original lip products.
- 2019Coty Deal and Kylie Skin
Jenner sells a majority stake and expands.
In 2019, Jenner sold a majority stake in Kylie Cosmetics to the beauty company Coty, and she launched a skincare line, Kylie Skin.
A landmark business deal that expanded her ventures.
The deal was one of the most discussed transactions in the beauty industry that year.
- 2022The Kardashians
A new reality series begins.
From 2022, Jenner appeared on the Hulu reality television series The Kardashians, continuing her television presence.
Marked the family's move to a new streaming platform.
It followed the end of Keeping Up with the Kardashians in 2021.
— Growing Up on Screen (1997–2013)
Born in Los Angeles in 1997, Jenner grew up in the public eye, appearing on Keeping Up with the Kardashians from 2007.
— The Birth of a Brand (2014–2016)
Jenner founded her cosmetics company in 2014, launched the Kylie Lip Kits in November 2015, and renamed the company Kylie Cosmetics in 2016.
— Expansion and a Landmark Deal (2017–2019)
The brand expanded its product range, and in 2019 Jenner sold a majority stake to Coty and launched Kylie Skin.
— A Continuing Presence (2020s–present)
Jenner continued to appear on reality television with The Kardashians (from 2022) and remained a major figure in beauty and popular culture.
- Kylie Jenner was born in Los Angeles in 1997.
- Her full name is Kylie Kristen Jenner.
- She appeared on Keeping Up with the Kardashians from 2007.
- The show ran until 2021.
- She founded her cosmetics company in 2014.
- It was originally called Lip Kit by Kylie.
- It began selling Kylie Lip Kits on November 30, 2015.
- It was renamed Kylie Cosmetics in 2016.
- Her full name is Kylie Kristen Jenner.
- She was born on August 10, 1997, in Los Angeles.
- She was known early in her career as "King Kylie."
- Her cosmetics company was originally named Lip Kit by Kylie.
- The brand began selling lip kits on November 30, 2015.
- It was renamed Kylie Cosmetics in 2016.
- She founded the company in 2014.
- She sold a majority stake to Coty in 2019.
Kylie Jenner only appears on reality TV
She is also the founder of Kylie Cosmetics.
Her company was always called Kylie Cosmetics
It was originally Lip Kit by Kylie, renamed in 2016.
She started her brand in 2015
The company was founded in 2014; lip kits went on sale in November 2015.
She still fully owns the company
She sold a majority stake to Coty in 2019.
She only makes lip products
Her brand expanded, and she also launched Kylie Skin.
She became famous as an adult
She grew up on reality TV from a young age.
Her success had nothing to do with social media
She built her brand largely through social media.
She is only a socialite
She is also a businesswoman and media personality.
Her lip kits were slow to catch on
They were reported to sell out very quickly.
She is unrelated to the Kardashians
She is part of the Kardashian-Jenner family.
Note: Only responsibly attributable ideas are included; exact verbatim quotations are omitted where wording could not be verified.
Jenner has said she created Kylie Cosmetics to share the makeup products she loves and uses with her fans.
She has emphasized her belief that makeup can help people feel confident, though the exact wording of her statements varies across sources.
Kylie Jenner's legacy is her role in showing how social-media fame can be turned into a major consumer business. By founding Kylie Cosmetics and building it into a widely recognized beauty brand, she became a model for a new generation of influencer-entrepreneurs, while remaining a prominent figure in entertainment and popular culture.
Jenner's influence spans beauty, business, and social media. Her direct-to-consumer, social-media-driven approach influenced how beauty brands market themselves, and her success inspired many young entrepreneurs. She remains a major cultural figure whose choices attract wide attention.
- Did you know Kylie Jenner was born in Los Angeles in 1997?
- Did you know her full name is Kylie Kristen Jenner?
- Did you know she appeared on Keeping Up with the Kardashians from 2007?
- Did you know that show ran until 2021?
- Did you know she founded her cosmetics company in 2014?
- Did you know it was originally called Lip Kit by Kylie?
- Did you know it began selling lip kits on November 30, 2015?
- Did you know it was renamed Kylie Cosmetics in 2016?
TV star vs. entrepreneur: Jenner turned reality-TV fame into a beauty business. Early product vs. full line: She started with lip kits and expanded to a broad cosmetics range. Ownership before vs. after 2019: She sold a majority stake to Coty while keeping a significant share. Jenner vs. traditional brands: Her social-media-first approach differed from older beauty companies.
Jenner's impact lies in demonstrating the commercial power of social media. Her rapid brand-building showed how a large online following could be converted into a major consumer business, influencing marketing across the beauty industry and inspiring a wave of influencer-led ventures.
Books on the Kardashian-Jenner family and their businesses.
Works on the modern cosmetics and beauty industry.
Books on social media, influencers, and marketing.
Business books on building direct-to-consumer brands.
- Reality series featuring the Kardashian-Jenner family (Keeping Up with the Kardashians; The Kardashians).
- Programs on the business of beauty and influencer culture. (Specific titles omitted where accurate details could not be verified.)
1997 born in Los Angeles → 2007 begins appearing on Keeping Up with the Kardashians → 2014 founds her cosmetics company (Lip Kit by Kylie) → November 30, 2015 first Kylie Lip Kits go on sale → 2016 company renamed Kylie Cosmetics → 2019 sells a majority stake to Coty and launches Kylie Skin → 2021 Keeping Up with the Kardashians ends → 2022 joins the Hulu series The Kardashians.
- Appearing on Keeping Up with the Kardashians (2007).
- Founding her cosmetics company (2014).
- Launching the first Kylie Lip Kits (November 30, 2015).
- Renaming the company Kylie Cosmetics (2016).
- Expanding the brand beyond lip products.
- Selling a majority stake to Coty (2019).
- Launching Kylie Skin (2019).
- The end of Keeping Up with the Kardashians (2021).
- Joining The Kardashians on Hulu (2022).
- Becoming one of the most-followed people on Instagram.
As a highly visible public figure, Jenner and her business have at times attracted media scrutiny, including debate over reporting of her wealth and business valuations. This timeline focuses on well-documented facts about her career and company; where specific contested claims could not be neutrally and reliably verified here, they have been omitted rather than stated imprecisely.
Jenner has been widely recognized as one of the most prominent young entrepreneurs in the beauty industry and has featured on major business and influence rankings. She is frequently cited for her impact on social-media-driven marketing. (Specific honors and figures are summarized generally where exact details could not be independently verified.)
Kylie Jenner is one of the most-followed and most-discussed people on social media, with an enormous global audience. Her brand, appearances, and personal life draw widespread attention, making her a central figure in contemporary popular culture.
As of 2026, Kylie Jenner remains a leading example of how social-media influence can be turned into business success. Her brand continues to be widely recognized, and her career is often cited in discussions of modern marketing and entrepreneurship. Note that financial figures and follower counts are updated over time.
1. In what year was Kylie Jenner born?
2. Where was she born?
3. What is she best known for founding?
- 1997: Born in Los Angeles.
- 2007: Begins appearing on Keeping Up with the Kardashians.
- 2014: Founds her cosmetics company.
- 2015: First Kylie Lip Kits go on sale.
- 2016: Company renamed Kylie Cosmetics.
- 2019: Sells a majority stake to Coty; launches Kylie Skin.
- 2022: Joins The Kardashians on Hulu.
SHORT SUMMARY: Kylie Jenner (born 1997) is an American media personality and businesswoman who grew up on Keeping Up with the Kardashians and founded Kylie Cosmetics, building it into a widely recognized beauty brand before selling a majority stake to Coty in 2019.
MEDIUM SUMMARY: Born in Los Angeles in 1997, Jenner grew up in the public eye as part of the Kardashian-Jenner family, appearing on Keeping Up with the Kardashians from 2007. In 2014 she founded a cosmetics company, originally called Lip Kit by Kylie, which began selling Kylie Lip Kits on November 30, 2015, and was renamed Kylie Cosmetics in 2016. In 2019 she sold a majority stake to Coty and launched the skincare line Kylie Skin. She later joined the Hulu series The Kardashians and remained one of the most-followed people on social media.
LONG SUMMARY: Kylie Kristen Jenner, born August 10, 1997, in Los Angeles, California, is an American media personality, socialite, and businesswoman best known for founding Kylie Cosmetics. She grew up in the public eye as part of the Kardashian-Jenner family, appearing on the E! reality television series Keeping Up with the Kardashians from 2007 until it ended in 2021, and later on the Hulu series The Kardashians from 2022. In 2014 she founded a cosmetics company, initially named Lip Kit by Kylie, which began selling Kylie Lip Kits—a liquid lipstick and lip liner set—on November 30, 2015, and was renamed Kylie Cosmetics in 2016. The brand's early products were reported to sell out quickly, and it expanded well beyond lip products. In 2019 she sold a majority stake in the company to the beauty firm Coty and launched a skincare line, Kylie Skin. Building her brand largely through social media, where she is among the most-followed people on Instagram, Jenner became one of the most prominent young entrepreneurs in the beauty industry and a major figure in popular culture. Note that financial figures, valuations, and follower counts are widely reported with varying estimates and change over time.
- 1.Kylie Cosmetics official website (brand information).
- 2.Reputable business and beauty-industry reporting (e.g., on the Coty deal and brand history).
- 3.Established biographical and entertainment references.
- 4.Coverage of Keeping Up with the Kardashians and The Kardashians.
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